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Content Marketing Company

SEO-Led Content Marketing Services

Thought leadership content is tricky to develop. You need good content creators with expertise in your domain and impeccable SEO knowledge. We’re a content marketing agency that is good at both – content marketing and SEO. By creating a range of content-led assets, we have helped brands across multiple industry verticals stand out with valuable and helpful content.
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What Makes us the Best Content Marketing Agency in India

  • Featured in the Top 10 Content Marketing Agencies in Delhi – Clutch, January 2023
  • Best Content Writing Service Providers – Software Suggest, 2022
  • Best Content in Digital Campaign in 2018 – Quora Content Marketing Campaign

Our Content Marketing Services in India

As India’s leading SEO agency and one of the best content marketing companies in the market, we know how to produce digital content that is optimized for both the target audience and search engine optimization.
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Content Marketing Challenges We Resolve For Business

As a leading content marketing services provider, we understand the challenges businesses face in the ever-evolving content marketing landscape. Here’s how we resolve them for you
Challenge Solution Outcome
Creating a content strategy
A comprehensive content strategy, aligning it with your goals and audience.
A clear roadmap for content creation and distribution.
Planning content production
A content calendar and production schedule to ensure a consistent flow
Avoid content gaps and maintain audience engagement
Personalize content for the target audience
Personalize content based on audience segmentation and user persona
Improved relevance and conversions through targeted messaging
Building a strong brand voice and identity
Understand your brand’s voice and identity to ensure it reflects in the content
Enhanced brand recognition and differentiation
Dealing with content theft and plagiarism
Employ stringent plagiarism checks and develop mechanisms, like DMCA, to protect your content from theft
Safeguarded brand reputation and exclusivity. Original and unique content for your audience
Creating diverse content formats
Create various content assets for different digital channels and campaign goals
Enhanced audience engagement through varied and interactive content experiences
Develop high-quality content
Create compelling, well-researched content that’s vetted by domain experts
Improved brand reputation and thought leadership
Optimizing content for search engines (SEO)
Optimize content for search engines to increase the rankings on search results
Higher search engine rankings and increased content discoverability
Balancing promotional and educational content
Strike a balance between promotional and educational content to engage and nurture your audience
Increased audience engagement while facilitating conversions
Measuring content effectiveness and ROI
Use enterprise-grade analytics tools to track KPIs
Data-driven insights to refine content strategy and measure ROI
ContentCompeting with content saturation and information overload
We emphasize quality, relevance, and value to create content that stands out
Differentiated and valuable content for your audience. Increased visibility and shareability amidst content saturation

Banega Business Blueprint for End-to-End Content Marketing Services

As a trusted Digital Content Marketing Agency, we understand that content should be an asset for your organization that leverages the power of storytelling to convey the brand message. Every blog post or piece of copy is put through rigorous quality checks, built around a customized keyword plan and executed only after comprehensive market research.
At  Banega Business , our content marketing services revolve around six focused steps.

  • Research

    Before mapping out a viable content marketing plan, we conduct comprehensive research and find the answers to important questions like “what does my target audience find valuable… what volume of content will be needed to get results… what type of content will perform… what digital channels perform better… and what do the industry trends suggest?” We do this through social listening tools, market research, understanding where the search volume trends pivot for a particular industry, and much more.

  • Ideation

    Based on the insights garnered from our research, we map out a content marketing strategy for you that encompasses all the crucial elements – content creation, promotion, and governance. Ironing out these details helps define the success metrics to work towards achieving key objectives.

  • Creation

    The content creation process begins when the ideation is completed. At Techmagnate, we have domain experts and SEO copywriters who work on creating evergreen content containing insights and a unique POV that is helpful to the reader.

  • Editing

    No content gets shared without rigorous editorial checks to understand how coherent and effective it is. The idea is to ensure it fits the brand voice and is logically sound, devoid of any grammatical errors.

  • Sharing & Promotion

    After ensuring we have created a compelling copy or written out a great long-form content piece, we share and promote the content to ensure it reaches the target audience and captures their attention.

  • Measuring

    Simply churning out content that reads well is not where an effective content marketing strategy stops. Rather, we back everything up with numbers and performance indicators. Every article, blog post, and content edit is tracked, analyzed, and built upon with the latest tools of the trade. Monthly reports show the progress of the content on various digital channels, while individual metrics help our team devise constantly evolving, dynamic content plans.

FAQ

Why Content Marketing?
By creating compelling content, you have much more opportunity to reach, inform, engage, and persuade your target audience. When used strategically, content marketing invariably improves a brand’s visibility and credibility. Moreover, not only is content marketing highly effective, but it also gives a better RoI.
What are content marketing services?
Content marketing services are offered by SEO and content marketing experts who help brands overcome the roadblocks in creating, sharing, and promoting compelling content. As an industry-leading content marketing agency, our services include research and ideation, strategy development, content creation, editing and publishing, sharing and promotion, along with performance measurement.
How does content marketing help?

Content marketing leverages the power of high-quality, relevant and engaging content to increase and bolster brand awareness, improve engagement, increase website traffic, and drive more conversions. As such, you can build a stronger relationship with your audience, capture their attention, and improve your SEO and discoverability.
The essence of content marketing lies in providing audiences with relevant and useful information that actually solves their problems or answers the questions they ask.

What does a content marketing agency do?

  • A content marketing agency will:

    • Devise a comprehensive content marketing strategy
    • Research and ideate on the right keywords and topics for your audience
    • Create content in different ways, such as infographics, videos, blogs, etc.
    • Publish and share the content to reach more and more people on the internet
    • Measure the effectiveness of the content strategy and revise it accordingly

    When you work with a content marketing agency, you leverage their expertise and fresh perspective. More importantly, you are able to get impactful content for better reach and engagement.

How does content marketing help with SEO?
At  Banega Business , we offer SEO-led content marketing services, and ensure every piece of content is audience-centric and SEO-friendly. More importantly, the blueprint we follow for executing content marketing strategies ensures we churn out helpful content for valuable keywords in your industry.
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